Episode 131 – Coffee N5 – The Power of Accessories: Industry Insights with Karen Giberson

Stop right there, fashionista! What’s missing from your outfit? That one piece takes you from basic to glam in seconds. Accessories! As the seasons change, so does our wardrobe, and those little touches make all the difference. We’re talking head-to-toe, everything that’s not clothing that shows off your personality and completes your look.

Have you ever thought about how that piece shows up in your favorite retail store, why the sunglasses and bags are on the first floor, or why you don’t see most fashion brands marketing on tv? Join us as we explore the state of fashion accessories and reveal the mysteries behind the industry with President and Editor in Chief of the Accessories Council, Karen Giberson. She has insider tips on breaking into the fashion world, including the importance of strategy and just showing up.

We’ll talk about:

• Learn why Networking is such a powerful tool in fashion.
• Understand why fashion historically is not marketed on tv.
• Transparency in your supply chain is a must-have for your brand story.
• Why margins will help you transition from DTC to retail.
• Why major retailers look for brand longevity.

For more information, visit the Accessories Council’s website.

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