Episode 100 – Coffee N5 – Brand-driven Strategies: What a Brand Guide Is and Why You Need One with Lara Schmoisman

In this special solo episode of Coffee N° 5, award-winning CEO Lara Schmoisman explains how a brand guide can enrich your company, why your business needs one, and how to develop a brand guide that solidifies your company’s message and objectives.

What you’ll learn:

• Lara explains common logo design mistakes that entrepreneurs often make — and how they can hurt your brand
• Lara illuminates the power of words in a brand guide and how to use this power to your advantage
• Lara shares the elements of personal branding that make your brand cohesive

Sign up to Lara’s free Marketing Masterclass.

Join our Facebook Group.

Follow our host Lara Schmoisman on social media:

Instagram: @laraschmoisman

Facebook: @LaraSchmoisman

LinkedIn: @laraschmoisman

Twitter: @LaraSchmoisman

Go back to the homepage. 

Support the show: http://www.laraschmoisman.com.

Like and review the podcast on Apple Podcasts.