Episode 132 – Coffee N5 – Bridging the Gap between AI and Brands with Andi Govindia
Ever wondered how we make decisions without knowing why? Prepare for an exhilarating ride into the world of marketing instinct! Tune in to another episode of Coffee N° 5 as Lara Schmoisman and Riviter‘s co-founder and CEO, Andi Govindia, unravel the mind-boggling world of visual predictive intelligence. Prepare to be astounded by how this cutting-edge technology transforms into the ultimate ally for brands, guiding them to their perfect market niche. Don’t miss this episode as we reveal how trendsetting visual predictions revolutionize research, captivate generations, and spark electrifying conversations. Get set to be utterly amazed!
We’ll talk about:
- How to use predictive intelligence while launching your brand.
- When is the right time to invest in predictive analysis?
- Reach the consumer beyond your audience with predictive intelligence.
For more information, visit Riviter’s website.
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About Andi Govindia
Andi Govindia is the Co-founder and also CEO of Riviter, which shows brands and retailers where to play and how to win with predictive intelligence from the images and videos consumers and tastemakers share. Andi saw the power of visual virality firsthand when she was tasked with clipping celebrity sightings of the yellow LIVESTRONG wristband in 2004, which in its first year raised more than $20M for cancer research. This formative experience led to nearly a decade of experience in enterprise marketing and also an MBA from the University of Chicago Booth School of Business. She has since led Riviter to backing from numerous organizations, including SXSW, the National Science Foundation, and Pritzker Group Venture Partners, and gets to live her mission of making cutting-edge innovation accessible to industries and audiences who might otherwise be overlooked by tech.